Home / Industry Insights
Read · commentary & trends

Industry Insights

Where affiliate, advertising, SEO, AI and macro trends meet. Written by people in the industry — somewhere between a sharp blog and a trade publication.

E-commerce deals for Black Friday
Featured · Strategy

Black Friday 2026: what to run, how to run it, and where coupons and feeds fit

The campaign types that pay in Black Friday week, how to use coupon codes and product feeds without getting reversed, and the offers from our catalogue we'd put money behind.

Read the playbook
Stay sharp

The brief that keeps operators ahead

A short weekly read on what's actually moving in affiliate and online business. No hype.